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Us Patents
System And Method For Characterizing Mobile Entities Based On Mobile Device Signals
US Patent:
2018025, Sep 6, 2018
Filed:
Mar 1, 2018
Appl. No.:
15/909894
Inventors:
- New York NY, US
Huitao Luo - Fremont CA, US
Pravesh Katyal - Mountain View CA, US
Al Rashid - Mountain View CA, US
Akshay Tilak - Mountain View CA, US
Shanshan Tuo - San Jose CA, US
Huitao Luo - Fremont CA, US
Pravesh Katyal - Mountain View CA, US
Al Rashid - Mountain View CA, US
Akshay Tilak - Mountain View CA, US
Shanshan Tuo - San Jose CA, US
International Classification:
G06F 17/30
G06N 7/00
H04W 4/021
G06N 7/00
H04W 4/021
Abstract:
The present disclosure provides novel techniques to derive characteristic of mobile entities based signals from mobile devices associated with these mobile entities. In certain embodiments, a data file is built for each mobile entity to transform originally extremely high dimensional raw data derived from mobile devices communicating with a network into structured data characterizing associated mobile entities. The data file are structured for filtering and searching with respect to location and non-location features. A plurality of filters for a behavioral segment are applied to the data files of a large number of mobile entities. The plurality of filters including a preset hard constraint (HC) filter, a preset soft constraint (SC) filter, and an extended constraint (EC) filter built using location features in data files that have passed through the HC filter and/or the SC filter. In further embodiments, a search index and a search query for a search engine are generated for the behavioral segment based on the filtered data files, and the search query is run against the search index through the data files that have passed the HC filter to search for more data files to add to the segment.
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