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Derek S Maxson, 5422277 Longeway Rd, Sonora, CA 95370

Known as:
Derek Stephen Maxson

Derek Maxson Phones & Addresses

22277 Longeway Rd, Sonora, CA 95370    209-5864462   

15924 SE Harrison St, Portland, OR 97233   

Twain Harte, CA   

22277 Longeway Rd, Sonora, CA 95370   

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Derek S Maxson

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Work

Company: Front porch Apr 1, 2014 Position: Co-founder and programmatic advertising strategist

Education

Degree: Masters, Master of Arts, Bachelors, Bachelor of Science School / High School: Multnomah University 1988 to 1995

Skills

Product Management • Strategic Partnerships • It Strategy • Business Strategy • Cross Functional Team Leadership • E Commerce • Technical Management • Technical Strategy • Agile Methodologies • Business Development • Consulting • Executive Management

Industries

Internet
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Derek Maxson resumes & CV records

Resumes

Derek Maxson Photo 10

Co-Founder And Programmatic Advertising Strategist

Location:
Escondido, CA
Industry:
Internet
Work:
Front Porch
Co-Founder and Programmatic Advertising Strategist Front Porch Aug 1, 1998 - Apr 2014
President and Chief Technology Officer Union Democrat Jan 1998 - Aug 1998
Software Architect
Education:
Multnomah University 1988 - 1995
Masters, Master of Arts, Bachelors, Bachelor of Science Uc San Diego
Doctor of Medicine, Doctorates, Medicine
Skills:
Product Management, Strategic Partnerships, It Strategy, Business Strategy, Cross Functional Team Leadership, E Commerce, Technical Management, Technical Strategy, Agile Methodologies, Business Development, Consulting, Executive Management

Publications & IP owners

Us Patents

Method And Apparatus For Asymmetric Internet Traffic Monitoring By Third Parties Using Monitoring Implements

US Patent:
7953851, May 31, 2011
Filed:
Dec 19, 2008
Appl. No.:
12/340640
Inventors:
Zachary Edward Britton - Toulumne CA, US
Derek Stephen Maxson - Twain Harte CA, US
Brian Mathew Blocher - Oakdale CA, US
Thabo Husayn Fletcher - Sonora CA, US
Scott Kenneth Smith - Modesto CA, US
Carlos Alberto Vazquez - Chula Vista CA, US
Assignee:
Front Porch, Inc. - Sonora CA
International Classification:
G06F 13/00
US Classification:
709224, 709238, 709239
Abstract:
Disclosed is an internet traffic monitoring method. In the method, copied packets that are based on original packets sent from a user client are monitored for a web content request meeting certain monitoring selection criteria. Upon detection of a copied packet having a web content request meeting the selection criteria, a replacement packet is forwarded to the user client such that the user client receives the replacement packet before receiving a response packet from a target server of the corresponding original packet, wherein the replacement packet has a redirection with a fabricated web content request to a monitoring web page including at least one monitoring implement.

Method And Apparatus For Internet Traffic Monitoring By Third Parties Using Monitoring Implements

US Patent:
8214486, Jul 3, 2012
Filed:
Jan 14, 2009
Appl. No.:
12/353454
Inventors:
Zachary Edward Britton - Toulumne CA, US
Derek Stephen Maxson - Twain Harte CA, US
Brian Mathew Blocher - Oakdale CA, US
Thabo Husayn Fletcher - Sonora CA, US
Scott Kenneth Smith - Modesto CA, US
Carlos Alberto Vazquez - Chula Vista CA, US
Assignee:
Front Porch, Inc. - Sonora CA
International Classification:
G06F 15/173
US Classification:
709224, 709238, 709239, 705 1454, 705 1455, 705 1456, 705 1457, 705 1458, 370230, 370255
Abstract:
Disclosed is an internet traffic monitoring method. In the method, a first packet, sent from a user client, having a web content request meeting certain monitoring selection criteria is detected. Upon detection of the first packet, a second packet is forwarded to the user client. The second packet has a redirection with a fabricated web content request to a monitoring web page including at least one monitoring implement.

Method And Apparatus For Internet Traffic Monitoring By Third Parties Using Monitoring Implements

US Patent:
8478862, Jul 2, 2013
Filed:
Oct 12, 2007
Appl. No.:
11/974508
Inventors:
Zachary E. Britton - Tuolumne CA, US
Derek S. Maxson - Twain Harte CA, US
Assignee:
Front Porch, Inc. - Sonora CA
International Classification:
G06F 15/173
US Classification:
709224, 709223
Abstract:
Disclosed is an internet traffic monitoring method that includes a network service provider analyzing an HTTP transaction involving an internet user client. The network service provider responds to the HTTP transaction by forwarding, to the internet user client, an interstitial web page including a monitoring implement. After forwarding the interstitial web page to the internet user client, the network service provider forwards web content, originally associated with the HTTP transaction, to the internet user client.

Method And Apparatus For Internet Traffic Monitoring By Third Parties Using Monitoring Implements Transmitted Via Piggybacking Http Transactions

US Patent:
8510431, Aug 13, 2013
Filed:
Mar 24, 2009
Appl. No.:
12/410273
Inventors:
Zachary Edward Britton - Toulumne CA, US
Derek Stephen Maxson - Twain Harte CA, US
Brian Mathew Blocher - Oakdale CA, US
Thabo Husayn Fletcher - Sonora CA, US
Scott Kenneth Smith - Modesto CA, US
Carlos Alberto Vazquez - Chula Vista CA, US
Assignee:
Front Porch, Inc. - Sonora CA
International Classification:
G06F 15/173
US Classification:
709224
Abstract:
Disclosed is an internet traffic monitoring method that includes a network service provider analyzing an HTTP transaction involving an internet user client. The network service provider responds to the HTTP transaction by forwarding, to the internet user client, a modified web object including a monitoring implement. After forwarding the modified web object to the internet user client, the network service provider forwards a web object, originally associated with the HTTP transaction, to the internet user client.

Method And Apparatus That Provides Targeted Http Deliveries For Users Within A Private Network

US Patent:
2009018, Jul 16, 2009
Filed:
Jan 8, 2009
Appl. No.:
12/350321
Inventors:
Zachary Edward Britton - Toulumne CA, US
Derek Stephen Maxson - Twain Harte CA, US
International Classification:
G06F 15/16
US Classification:
709245
Abstract:
The present invention enables a NSP to customize content to any number of user profiles, instances, browsers or computers including systems that are located behind a NAT network. It solves the persistent issues that multiple users and NAT networks present to the NSP who does not have view into the individual computers located on the NSP network. In addition to enabling the full revenue potential of a network, the invention enables the targeting of any customer service content to be delivered.

Method And Apparatus For Modifying Http At A Remote Data Center Via Tunneling

US Patent:
2009020, Aug 13, 2009
Filed:
Jan 9, 2009
Appl. No.:
12/351708
Inventors:
Zachary Edward Britton - Toulumne CA, US
Derek Stephen Maxson - Twain Harte CA, US
Carlos Alberto Vazquez - Chula Vista CA, US
Thabo Husayn Fletcher - Oakdale CA, US
International Classification:
G06F 15/16
US Classification:
709219
Abstract:
Disclosed is a method for targeted web content modification. In the method, a network service provider determines whether a web content request from an internet user station is a first-type request or a second-type request. If the web content request is a first-type request, then the first-type web content request is forwarded to the internet. Otherwise, if the web content request is a second-type request, then the second-type web content request is tunneled to a content modification station. The content modification station selectively responds to the tunneled second-type web content request with a redirection including a modified web content request. The internet user client receives modified web content based on the modified web content request.

Method And Apparatus For Targeted Advertising Based On Venue Indentification And Event Criteria

US Patent:
2009023, Sep 17, 2009
Filed:
Dec 19, 2008
Appl. No.:
12/340560
Inventors:
Zachary Edward Britton - Toulomne CA, US
Derek Stephen Maxson - Twain Harte CA, US
International Classification:
G06Q 30/00
G06Q 90/00
US Classification:
705 14
Abstract:
Disclosed is a method for targeted web advertising. In the method, an advertisement selection request is received. A venue associated with the advertisement selection request is identified based on an Internet Protocol (IP) address associated with the advertisement request. An event at the identified venue is likewise identified based on an event schedule. An advertisement for responding to the advertisement selection request is selected based on an advertisement selection criterion associated with the identified event.

Method And Apparatus For Effecting An Internet User's Privacy Directive

US Patent:
2010002, Jan 28, 2010
Filed:
Oct 27, 2008
Appl. No.:
12/258787
Inventors:
Zachary Edward Britton - Toulumne CA, US
Derek Stephen Maxson - Twain Harte CA, US
Brian Mathew Blocher - Oakdale CA, US
Thabo Husayn Fletcher - Sonora CA, US
Scott Kenneth Smith - Modesto CA, US
Carlos Alberto Vazquez - Chula Vista CA, US
International Classification:
G06F 12/14
G06F 15/16
US Classification:
726 22, 709224
Abstract:
Disclosed is a method for effecting an internet user's privacy directive. In the method, copied packets, that are based on original packets sent from a user client, are monitored for a web content request including state information that is not in compliance with a user's privacy directive. Upon detection of a copied packet having a web content request including noncompliant state information, the state information is modified to comply with the user's privacy directive. A replacement packet is forwarded to the user client such that the user client receives the replacement packet before receiving a response packet from a target server of the corresponding original packet. The replacement packet has a redirection with a renewed web content request including the modified state information.

Possible Relatives

David A Maxson  Deborah L Maxson  Dana C Maxson  Daniel A Maxson  Aaron B Maxson  Diane E Maxson  Donald W Maxson  Derek A Johnson  Derek L Johnston  Derek J Standre 

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