John J Kastenholz, 623200 N Lake Shore Dr APT 1705, Chicago, IL 60657

Chicago, IL

Market Research

Campbell Soup Company Sep 2016 - May 2017
Director, Category Strategy and Retailer Insights Conagra Foods Jun 2014 - Jan 2016
Vice President, Consumer Insights - North American Brands and Innovation Conagra Foods Jan 2013 - Jun 2014
Vice President, Consumer Insights - Commercial Foods and Private Brands Conagra Foods Jun 2010 - Jan 2013
Vice President of Category Leadership Conagra Foods Apr 2006 - Jun 2010
Vice President, Consumer Insights - Grocery Brands Unilever Jan 2004 - Apr 2005
Vice President, Consumer Insights - Global Skin Innovation Unilever Sep 2000 - Jan 2004
Vice President, Consumer and Market Insights, Home and Personal Care, North America Unilever Feb 1996 - Sep 2000
Director, Market Research, Hair and Deodorant Business Unit Helene Curtis Jul 1992 - Feb 1996
Manager To Director, Market Research Pepsico May 1988 - Jul 1992
Analyst To Manager, Market Research, Frito-Lay Business Unit Mrca Information Services Oct 1986 - May 1988
Analyst To Group Marketing Director

Washington University In St. Louis - Olin Business School 1984 - 1986
Master of Business Administration, Masters, Marketing University of Notre Dame
Bachelors, Bachelor of Science, Biology

Customer Insight, Consumer Products, Segmentation, Shopper Marketing, Brand Equity, Marketing Research, Consumer Behaviour, Competitive Analysis, Marketing Strategy, Consumer Insight, Cross Functional Team Leadership, Iri, Market Research, Fmcg, Brand Management, Market Analysis, Management, Marketing, Strategy, Brand Architecture, Product Innovation, Advertising, Shopper Insight, Category Management, Leadership, Brand Development