Michael Governale resumes & CV records
Resumes
Founder, Rochestersubway.com
Freelance Interactive Art Director
Sr. Interactive Art Director & Creative Group Supervisor Reconnect Rochester since Mar 2010
Founder RochesterSubway.com - Rochester, New York Area since Aug 2008
President & Chief Blogging Officer Buffalo Spree Publishing - http://www.585mag.com/ since Mar 2013
Freelance Writer GardenAerial - Rochester, New York Area since Jan 2012
Member, Board of Directors Lessard Builders 2002 - 2009
Marketing Designer Leveractive, LLC. Jan 2005 - May 2007
Vice President, Product Development Coombs Media Sep 2000 - May 2005
Graphic / Multimedia Designer RIT, College of Imaging Arts & Sciences Nov 2000 - Nov 2001
Adjunct Professor E-Znet Incorporated May 1999 - Sep 2000
Web Designer
BFA, Illustration/Graphic Design Valley Stream South High School 1989 - 1995
Web and Interface Design
Illustration
Photography
TEDxRochester
When the fine people at TEDxRochester first asked me to do a TED talk I said, "No waaay, I can't do that." But they refused to take no for an answer and I'm glad they didn't. It was an amazing experience and one I'm very proud of. When the official video is released I'll post it here. But for now check out these links: WATCH VIDEO: http://www.youtube.com/watch?v=O_Pgf0xfOGo PHOTOS: http://jeffhamson.zenfolio.com/tedxrochester2012/h4AD4CFAE#h4ad4e74e From CITY NEWSPAPER: (http://www.rochestercitynewspaper.com/EntertainmentBlog/archives/2012/11/07/tedxrochester-2012-and-the-butterfly-effect) "Mike Governale, graphic designer and creator of the Roc history-loving blog rochestersubway.com, gave an enthralling talk about Rochester's world-class transit system of the past, the bad decisions that have led us to this point in the road, and his struggles both to help preserve threatened landmarks and to increase awareness of viable shifts in our current and future trajectory. Governale cited Maggie Brooks's smug responses to his letters regarding our transit system and the roadways that strangle our neighborhoods, in which she said that Rochesterians are satisfied with the status quo." From Jennifer Cisney: (@ljc via TWITTER): "Also a fan of @rochestersubway talk at #TEDxROC it's why I live in the city in a walkable/bikeable neighborhood" From Paul Gabel: (via Storify, http://storify.com/paulgebel/tedxrochester-2012) "Mike Governale (@RochesterSubway) I think won the 'Most Rochester' award. There were more little gems hidden throughout his talk than any other. The opportunity, the visceral reaction, the sustainability, the future of Rochester for the next 100 years. I think Mike resonated at a fundamental level with almost everyone in the room, and I'm really looking forward to his video getting posted - so I can watch it again."
ADDY® GOLD
Rochester Advertising Federation
Project Title: Delta Private Jets - Integrated Campaign Category: R.O.I. (Return on Investment) Entrant: Partners + Napier Client: Delta Private Jets Credits: Karrie Gurnow Art Director Dan Goldgeier Copywriter Jeremy Schwartz Senior VP/Executive Creative Director Marcus Lennon/Scott Wolf Interactive Art Directors Mike Governale/Karen Kress Interactive Art Directors Greg Kirksey/Robyn Harris Account Executives Jon-Peter Smith/Murilo Luciano Mechanical Artists John Roberts/Tammy Hockenstein Account Planners Kim Pegg Senior Project Manager Douglas Hood Print Production Manager David Clark Project Manager/Proofreader Tim Hale Photographer
ADDY® GOLD
Rochester Advertising Federation
Project Title: Kodak Prosper Press "We Want Change" Campaign Category: Mixed/Multiple Media (B-to-B Regional / National) Entrant: Partners + Napier Client: Kodak Credits: Jeremy Schwartz, Executive Creative Director Heather Semmler, Account Supervisor V.J. Ortiz, Copywriter Mike Governale/Kevin Siebert/Scott Wolf, Interactive Art Directors Faruk Sagcan, Art Director Melissa Smith, Traffic Manager Kim Pegg, Interactive Project Manager Bob Bailey, President John Roberts, Chief Strategic Officer Douglas Hood, Print Production Manager Erin Dwyer, Proofreader Film Orange/Nathan Love/Hopr/Gigantic Studios, Producers/Design & GFX/Sound
ADDY® SILVER
Rochester Advertising Federation
Project Title: Kodak Prosper Press "We Want Change" Commercial Category: Interactive Media Online (Internet Commercials) Entrant: Partners + Napier Client: Kodak Credits: Jeremy Schwartz, Executive Creative Director Heather Semmler, Account Supervisor V.J. Ortiz, Copywriter Mike Governale/Kevin Siebert/Scott Wolf, Interactive Art Directors Faruk Sagcan, Art Director Melissa Smith, Traffic Manager Kim Pegg, Interactive Project Manager Bob Bailey, President John Roberts, Chief Strategic Officer Douglas Hood, Print Production Manager Erin Dwyer, Proofreader Film Orange/Nathan Love/Hopr/Gigantic Studios, Producers/Design & GFX/Sound
ADDY® GOLD
Rochester Advertising Federation
Project Title: Friendship Dairies 2010 Campaign Category: Local Only, R.O.I. (Return on Investment) Entrant: Partners + Napier Client: Friendship Dairies Credits: Pete Vonderlinn, Creative Director Jeff Gabel, Chief Creative Officer Ron Manley, Art Director/Creative Group Supervisor Michael Kennedy/Matt Palmer, Copywriters Brent Layton, Mike Governale, Interactive Art Directors Elaine Naum/Christine Scott, Account Director/Account Executive Jon Brown/Kim Pegg, Interactive Director/Interactive Project Manager Vince Cardillo/Dan Curto, Web Developers Michael Chatfield, Account Planner Jeff Zielinski/Ashley Moore, Print Production Manager/Traffic Manager Erin Dwyer/Debbie Liehs, Proofreaders Ariane Krenichyn, Research Analyst R.O.I. Creative promoted the taste of Friendship by featuring containers of devoured cottage cheese. In a category that was down 3%, Friendship sales increased 13%. Post-campaign surveys showed a 200% increase in unaided awareness. And more than 25% of respondents named Friendship as a top-of-mind cottage cheese brand.
ADDY® SILVER
Rochester Advertising Federation
Project Title: Kodak DI i4000 Scanner - National Campaign Category: Mixed/Multiple Media (B-to-B Regional / National) Entrant: Partners + Napier Client: Kodak Credits: Pete Vonderlinn, Creative Director Jack Jankowski, Creative Group Supervisor V.J. Ortiz, Copywriter Everol Smith, Account Director Jill Galgay, Account Supervisor John Roberts, Chief Strategic Officer Mike Governale, Senior Interactive Art Director Jon-Peter Smith, Senior Mechanical Artist Kim Pegg, Interactive Project Manager Douglas Hood, Print Production Manager Ashley Moore/Erin Dwyer, Traffic Manager/Proofreader Scott Conklin, Hac Job, CG Artist
ADDY® SILVER
Rochester Advertising Federation
Project Title: Friendship Dairies 2010 Campaign Category: Mixed/Multiple Media Consumer (Regional / National) Entrant: Partners + Napier Client: Friendship Dairies Credits: Pete Vonderlinn, Creative Director Jeff Gabel, Chief Creative Officer Ron Manley, Art Director/Creative Group Supervisor Michael Kennedy/Matt Palmer, Copywriters Brent Layton, Mike Governale, Interactive Art Directors Elaine Naum/Christine Scott, Account Director/Account Executive Jon Brown/Kim Pegg, Interactive Director/Interactive Project Manager Vince Cardillo/Dan Curto, Web Developers Michael Chatfield, Account Planner Jeff Zielinski/Ashley Moore, Print Production Manager/Traffic Manager Erin Dwyer/Debbie Liehs, Proofreaders Ariane Krenichyn, Research Analyst
ADDY® GOLD
Rochester Advertising Federation
Title: Kodak Pro-Film Campaign Category: Mixed Media B2B (Regional/National) Entrant: Partners + Napier Client: Kodak Entertainment Imaging Credits: Jeremy Schwartz, Creative Director Kurt Jaeckel, Account Director Jack Jankowski/Peter Simpson, Art Director Scott Allen, Copywriter Heather Semmler/Diane Smith, Account Executives Kevin Siebert/Mike Governale, Interactive Art Directors Kim Pegg, Intereactive, Project Manager Douglas Hood, Production Manager Ashley Moore, Traffic Coordinator Karen Kress, Mechanical Artist Erin Dwyer, Proofreading Gabrielle Revere, Photographer
ADDY® SILVER
Rochester Advertising Federation
Category: Mixed Media (B2B, Regional/National) Entrant: Partners + Napier Project Title: Kodak 250D Film Launch Client: Kodak Entertainment Imaging Credits: Jeremy Schwartz, Creative Director Kurt Jaeckel, Account Director? Jack Jankowski/Peter Simpson, Art Directors Scott Allen, Copywriter Heather Semmler/Diane Smith, Account Executives Kevin Siebert/Mike Governale, Interactive Art Directors Kim Pegg, Interactive Project Manager Douglas Hood, Production Manager Ashley Moore, Traffic Coordinator Karen Kress, Mechanical Artist Erin Dwyer, Proofreading ?Steve Kelly, Photographer?
ADDY® SILVER
Rochester Advertising Federation
Project Title: Commercials Campaign Category: Mixed Media ( B2B, Regional/National) Entrant: Partners + Napier Client: Kodak Entertainment Imaging Credits: Jeremy Schwartz, Creative Director Kurt Jaeckel, Account Director ?Jack Jankowski/Peter Simpson, Art Directors? Scott Allen/Michael Kennedy, Copywriters ?Heather Semmler/Diane Smith, Account Executives Brent Layton/Kevin Siebert/Mike Governale, Interactive Art Directors Kim Pegg, Interactive Project Manager Douglas Hood, Production Manager Ashley Moore, Traffic Coordinator Karen Kress, Mechanical Artist Erin Dwyer, Proofreading Amy Postle, Photographer?
ADDY® GOLD
Rochester Advertising Federation
Project Title: Eastman Kodak Brand Activation (Momentum) Category: Elements of Advertising (Animation or Special Effects Video or Film) Entrant: Partners + Napier Client: Eastman Kodak Company Credits: Jeff Gabel, Executive Creative Director Jeremy Schwartz, Creative Director/Art Director Kim Diamond, Heather Middlebrook, Account Executives Echo Park, Music Margarita Mix, Mix John Brown, Interactive Director Kim Pegg, Project Manager Kevin Siebert/Mike Governale, Interactive Art Directors Scott Allen/Pete Vonderlinn, Copywriters John Roberts, Account Executive Royale-Jen Lucero/Brien Holman/Jayson Whitmore, Motion Graphics
ADDY® GOLD
Rochester Advertising Federation
Project Title: Eastman Kodak Brand Activation (Momentum) Category: Interactive Media ( Online Internet Commercials) Entrant: Partners + Napier Client: Eastman Kodak Company Credits: Jeff Gabel, Executive Creative Director Jeremy Schwartz, Creative Director/Art Director John Roberts, Account Planner Royale-Jen Lucero, Brien Hoplman, Jayson Whitmore, Motion Graphics Kevin Siebert, Mike Governale, Interactive Art Director Kim Pegg, Project Manager Jon Brown, Interactive Director Scott Allen, Pete Vonderlinn, Copywriters Kim Diamond, Heather Middlebrook, Account Executives
ADDY® SILVER
Rochester Advertising Federation
Project Title: Delta Private Jets - Integrated Campaign Category: Integrated Campaign Entrant: Partners + Napier Client: Delta Private Jets Credits: Karrie Gurnow Art Director Dan Goldgeier Copywriter Jeremy Schwartz Senior VP/Executive Creative Director Marcus Lennon/Scott Wolf Interactive Art Directors Mike Governale/Karen Kress Interactive Art Directors Greg Kirksey/Robyn Harris Account Executives Jon-Peter Smith/Murilo Luciano Mechanical Artists John Roberts/Tammy Hockenstein Account Planners Kim Pegg Senior Project Manager Douglas Hood Print Production Manager David Clark Project Manager/Proofreader Tim Hale Photographer