Neil I Kirby, 69146 Virginia Ave, Oceanside, NY 11572

Brand Development Agency Lead at Meijer, VP of Integrated Marketing Communications at Crusher Solutions LLC, CEO/Owner at The Plan-it

Greater Grand Rapids, Michigan Area

Marketing and Advertising

Meijer - Greater Grand Rapids, Michigan Area since Jun 2013
Brand Development Agency Lead Crusher Solutions LLC - Brooklyn, NY since Jan 2011
VP of Integrated Marketing Communications The Plan-it - Greater Grand Rapids, Michigan Area since 1993
CEO/Owner Springthrough - Greater Grand Rapids, Michigan Area Dec 2012 - Mar 2013
Chief Innovation Officer Meijer - Greater Grand Rapids, Michigan Area Aug 2012 - Nov 2012
User Experience and Content Manager Meijer Jul 2008 - Nov 2012
Interactive UX and Content Specialist at Meijer Meijer Inc. Jul 2008 - Jan 2011
Digital Media Specialist Meijer Nov 1999 - Jul 2008
Broadcast Specialist

Digital Media, Broadcast, Television, Editing, Creative Development, New Media, Video, Social Media, Video Editing, Film Production, Online Marketing, Advertising, Photography, Production, Viral Marketing, Digital Strategy, Digital Marketing, Social Media Marketing, Brand Development, Multimedia, Adobe Creative Suite, Facebook, Creative Problem Solving, Content Strategy, Creative Direction, Online Advertising, Video Production, Content Development, Email Marketing, Web Design, Social Networking, Interactive Advertising, Marketing Communications, User Experience, Web Analytics, Creative Strategy, Mobile Marketing, Strategy

Spanish

2011 INTERNET ADVERTISING COMPETITION AWARD FOR
WEB MARKETING ASSOCIATION
http://www.iacaward.org/iac/winner.asp?eid=7877&utm_source=addthis&utm_medium=link&utm_campaign=addThis 2011 Internet Advertising “Mr Gifter” Competition Award for Outstanding Achievement in Internet Advertising Neil Kirby was Project Manager and Interactive Director for Meijer Meijer/Band Digital
2010 Most Innovative Use of A/V Technology for an Outdoor Event “He Rides”
Lighting&Sound America magazine and InfoComm International
Neil Kirby, Meijer and Blue Water Technologies will receive an award for Most Innovative Use of A/V Technology for an Outdoor Event, for its Meijer "He Rides" Chicago Awareness Campaign project. One judge said, "This was probably my favorite entry of all. A/V folks rarely get to be media guerillas, much less do something this cool. The reactions of the people on the street who witnessed this event were priceless. What a great marriage between marketing and technology!" My goal as executive producer and creative director was to bring awareness to Meijer stores in Chicago as Meijer enter the new market. I coordinated 6 companies to come up with the headless horseman. See vid here. http://www.youtube.com/watch?v=SvEJWqz4dIw
Succesful summit of Mount Kilimanjaro in Africa
Cheif Park Warden of Tanzania National Parks
2009 Successful summit of Mount Kilimanjaro 19,304 feet Our team of 7 trained for a year and had to EACH raise $10,000 for Children with AIDS. See video here: http://www.youtube.com/watch?v=Gz0KJwbvxCk
Adweek's 2013 Best Local Media Invention
Adweek project isaac award
Adweek's project isaac award http://www.empowermm.com/blog/2013/05/29/empower-mediamarketing-receives-adweek’s-project-isaac-award/ Cincinnati, OH – May 29, 2013 – Empower MediaMarketing has received a Project Isaac Award from Adweek magazine in recognition of the agency’s digital out of home work for Meijer. Empower, an independent media agency, received a silver award in the category “Best Local Media Invention.” Adweek’s Project Isaac Awards celebrate invention in media, advertising, marketing and technology. Empower’s winning entry, “Meijer Taps Local Search Data for Billboard Messaging,” was an industry first that dynamically fed online circular products to individual digital boards based on the popularity of products within a specific board’s location. If consumers on the east side of town were searching for bread and it was on sale, the relevant boards served up bread. If consumers on the west side of town were searching for umbrellas and they were on sale, the relevant boards served up umbrellas. “It’s rewarding when the industry singles out the innovative work our teams do for our clients,” said Jim Price, president, Empower MediaMarketing. “While we focus on all media channels, this local media award reinforces one area of expertise. The Meijer campaign is a great illustration of how micro-localizing messages can help generate sales.” For more on the Meijer out of home campaign, visit Empower’s web site. Visit the Project Isaac Awards site to view the winners across each category. About Empower MediaMarketing Empower MediaMarketing is one of the largest independently-held media agencies in the nation. We plan, buy and create media and we deliver proof our clients’ media investments are driving positive results. We can be found online at our web site as well as on Twitter, LinkedIn and Facebook.

Greater New York City Area

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