Richard A Schechter, 782249 Appaloosa Trl, Wellington, FL 33414

811 southwest 16Th St, Fort Lauderdale, FL 33316

Real Estate

Real Estate

Medtech College 2011 to 2000
Senior Vice President of Marketing- 12 Healthcare Career Education Schools Education Affiliates - Baltimore, MD 2010 to 2010
Corporate National Director of Marketing MedVance Institute - West Palm Beach, FL 2007 to 2009
Director of Marketing- 10 Healthcare Career Training Schools TressAllure/Revlon Wig - Miami, FL 2004 to 2007
Director of Marketing- Revlon Ready-to-Wear Wigs and Hair Accessories Royal Dutch / Shell Oil Company - Houston, TX 1998 to 2003
Senior Marketing Manager International Car Care- Pennzoil Delta Air Lines Vacations - Fort Lauderdale, FL 1997 to 1998
Senior Marketing Manager - Walt Disney World Resort and Universal Studios Florida Blockbuster IMAX - Fort Lauderdale, FL 1996 to 1997
Vice President of Marketing and Business Development Royal Crown Cola Company - Fort Lauderdale, FL 1992 to 1996
Marketing Manager - Diet Rite Cola, Diet Rite Fruit Flavors; Development Brands Ultra Slim-Fast/Thompson Medical Company - West Palm Beach, FL 1991 to 1992
Product Manager - Aspercreme, Sportscreme, Arthritis Hot Block Drug Corporation - Jersey City, NJ 1989 to 1991
Product Manager - New Business Development in Oral Health Care McGrath, Case & Taylor - New York, NY 1987 to 1989
Account Executive - American Home Food Products and Hearst Corporation Foote, Cone & Belding/Leber Katz Partners - New York, NY 1985 to 1987
Account Executive - Campbell Soup Company William Esty Company - New York, NY 1984 to 1985
Media Planner - American Home Products

Bernard M. Baruch College - New York, NY Jun 1984
Master of Business Administration in Marketing and Advertising Management SUNY at Albany - Albany, NY May 1982
Bachelor of Arts in Sociology

MARKETING CAREER SUMMARY:<br/><br/>Exceptionall... creative consumer products and services marketing professional with strong background innew business development, integration and re-branding of acquisitions, customer segmentation, integrated marketing communications, traditional brand management, advertising, website, social media, promotion, direct response lead generation, customer relationship management, market research, creative supervision, public relations, consumer packaging and retail merchandising.<br/><br/>Will orchestrate industry-leading marketing and customer service operations in post-secondary education and consumer products/services.<br/><br/>Su... career brand-building marketing and advertising management positions, including: Medtech College: Healthcare Career Education, Education Affiliates: Fortis College, MedVance Institute: Healthcare Career Training, Revlon Ready-to-Wear Hair Accessories, Pennzoil Motor Oil, Diet Rite Cola, Sensodyne Toothpaste, Prego Spaghetti Sauce, Guldens Mustard, Aspercreme Analgesic Rub, BC Headache Powders, PreparationH, Delta Air Lines, Walt Disney World Resort, Newsweek and Good Housekeeping Magazines.<br/><br/>Innovative problem solver builds value through brand-focused market planning and execution in full detail.<br/><br/>Seamless integration of acquisitions into company brand portfolio; expert in brand revitalization.<br/><br/>Maste... at initiating on-trend customer-centric marketing programs that drive double digit business growth.<br/><br/>Builds integrated traditional media and interactive lead generation; website management, SEO/PPC and social media platforms.<br/><br/>Revenue and profit forecasting to gain marketing operational efficiencies in media and interactive programs, value-added customer promotions, direct response and call center operations. <br/><br/>Reputation for building respect that engenders team loyalty and commitment to excellence.<br/><br/>This passionate marketer and presenter will motivate a group to take action and exceed performance goals.<br/><br/>Three time Stevie Award winner: 2014 Marketer and Marketing Team of the Year; 2012 Campaign of the Year; Best in Biz Award winner: 2014 Marketing Executive of the Year and Marketing Team of the Year.